Sony Computer Entertainment boss Kaz Hirai has stated that the PS3 is on track to hit Sony’s sales expectations of 11 million units sold by the end of the company’s financial year next March, Tech.co.uk reports.
In the first quarter of its financial year Sony managed to sell 710,000 PS3 consoles.
Hirai stated that he expects demand to drastically increase once the machine’s software catalogue begins to pick up pace. Repeated rumours of a price cut are still yet to be confirmed.