Japan's Nikkan is reporting that Sony and Toshiba will begin mass production of the 45nm Cell processor in 2009 -- not this autumn as previously rumored. The smaller chip which cost less than the current 65nm Cell to manufacture also require 40% less power to run. This opens the door to possible price drops on existing PS3 consoles in 2009 as well as slimmer, cooler running rigs should Sony decide to refresh the industrial design.