Sega Doubts 'Creative Depth' of Wii, Believes PS3 Will Last

June 15th, 2007, 21:53 Posted By: Triv1um

Via GameDaily BIZ

You mean not everything is gumdrops and lollipops in Wii world? According to Sega of America marketing vp Scott Steinberg (right) it's not. He doesn't think there's enough creative depth to sustain the console, while the PS3 has a lot to offer, he said. More within...

Can it be? Did a publisher actually just say something with a negative slant towards Wii? While other publishers are praising the Wii for attracting new consumers and introducing new gameplay controls, Sega for the first time has questioned the longevity of Nintendo's console.

In an interview with Reuters, Scott Steinberg, vice president of marketing for Sega of America, said that he thinks the Wii will look less and less attractive in the next couple years.

"I am a little concerned about the creative depth of the Wii pool," Steinberg commented. "I'm not sure if they will top out in 2008 or 2007. The Wii will start to look really dated in a couple years when developers get more value from the 360 and learn more and more about the PlayStation 3."

In particular, Steinberg said he was worried that the motion-sensing controls would lead to derivative products after a while. "How much value can developers and creative folks get out of this wrist motion two years from now, or 5 years from now, or 10 years from now?" he questioned. "How can they design products that aren't too derivative of what's already out there?"

On the other hand, he believes the PS3 has much longer legs and despite its slow start will come out on top in the console battle when it's all said and done. "We know the PS3 pool is pretty deep. There's a lot to exploit there," he said.

Sega is supporting all platforms, and regarding the Wii specifically, you may recall that the company recently signed a historic deal to put Mario and Sonic together in an Olympics-based game.

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