Sony's recently-confirmed 'PSN Pass' system will not make any money for the PlayStation 3 firm, reckons analyst Michael Pachter.
Communicating via Twitter, the Wedbush analyst called the PS3 online pass system - which is set to launch with Resistance 3 - poorly timed.
"PSN Pass is not timed particularly well. Curious if they make any money off this, I expect not," he wrote.
Sony confirmed this week that the game-specific initiative will see games include "a single-use registration code that grants the account holder redeeming the code full online access for that title."
It said: "This is an important initiative as it allows us to accelerate our commitment to enhancing premium online services across our first party game portfolio."
PSN Pass is very much like initiatives from other publishers such as EA's Online Pass and a similar system for THQ titles, which use one time access codes for online content and charge extra for pre-owned customers.