Ubisoft is not only back in bed with GAME, but it has handed an exclusive edition of Assassins Creed III to the retailer.
Called the Assassin’s Creed 3 GAME Exclusive Edition, the SKU contains an additional single player mission called ‘A Dangerous Secret’ as well as an in-game weapon – the Flintock Musket.
Both the Xbox 360 and PS3 versions of the game can currently be pre-ordered for £39.99 apiece, with the PC version costing £34.99.
Assassins Creed III will be released in the UK on October 31st.
Back in April last year then-boss Ian Shepherd outlined the importance of Special Editions to GAME’s consumer offer.
"Last year we offered customers 39 exclusive versions of titles, and on average they delivered a market share around a third higher than when we sell a generic version of a game," he stated.
"Our exclusives are stronger than ever, and in Q1 2011 have included exclusive versions of Pokemon Black and White; the Bulletstorm Epic edition which provided Beta access to Gears of War 3; and the Crysis 2 Nano Edition which included an exclusive backpack, figurine and book."
"Increasingly we are working with supplier partners to provide customers with exclusive digital content when they buy a physical copy of a game. This helps us to introduce customers to digital content, and to position GAME as the lead authority on multichannel gaming.
"We maintain a very strong share on all new products because our supplier partners see how we actively sell more products than anyone else, and they support us with exclusive products and appropriate volumes of stock."