AerialX, to whom we must PS3L1GHT, an open source SDK, provides a tool for developers. Distributed as a sample with PS3L1GHT, this tool allows you to launch executables. SELF on your PS3 from a PC via your local network (wired or wireless).
Once the package PS3Load installed and running on your PS3, it'll just run on your PC wiiload (binary Linux, OSX and Windows included in the archive) with the name of the executable to launch and the IP of your PS3.
Its operation is identical to SELF to send the PS3 and thus test homebrew applications faster.