PS3 high-tech gamble

July 26th, 2008, 13:52 Posted By: wraggster

UK Playstation boss Ray Maguire has admitted what we already knew, namely that the PS3's slow start was due to the high RRP.

"The gamble that Ken Kutaragi took with the PlayStation 3 was to put in a high level of technology, so it has been a bit slow to market in some respects, but we're now seeing how people are starting to understand how the technology works. Historically, the installed base of any hardware platform has been proportional to its great gameplay, but also very attached to the RRP. That was the second part of Kutaragi-san's gamble, as that hardware made the machine more expensive. But now we're in the second part of the PS3's cycle, and since the price came down, there has clearly been an uplift."

http://blogs.guardian.co.uk/games/ar...ch_gamble.html

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