Sony has revealed that the first 500,000 "purchasers" of PS3 who registered on the PlayStation Network will receive a Blu-ray version of Casino Royale.
The deal's a bit similar to the one Microsoft offered with offering an HD version of King Kong when you picked up the 360 HD-DHD player. Casino Royale's obviously a better film though...
Darren Carter, VP Brand and Consumer Marketing said, "The PlayStation Network unlocks the broad range of interactive entertainment features of PlayStation 3. It's easy to set up, offers free online gaming, has great tools for staying in touch with friends and family, and includes a wide variety of content for download through the PlayStation Store."